With the HomeBenefitIQ program, you'll have the ability to co-brand personalized company benefit websites allowing you to communicate directly to an organization and their employees. HBIQ puts you at the forefront of the consumer's mind when they first start thinking aboug buying, selling or refinancing. If you have the consumer coming to you, you are less likely to be shopped and you will be in control of the client. In addition, online applications and market analysis requests come directly to you.

When you have approved purchase money clients and refinance clients, referral sources will line up at your door. Now, seize the opportunity to leverage those clients into additional referrals from your referral partners. Doing this will multiply the number of referrals and closed loans very quickly.